Testimonial

Video testimonials focus on the opinion and behaviour of referees and role models. Their highly authentic messages are primarily presented in a documentary style, but also often in television format.

Leadership Videos from A-Z, Part 2: Preparation and Filming

What should you keep an eye on when planning and filming a successful CEO video? Which components make up a film budget? This second part of the Videothink article series about leadership videos provides you with an idea of production timeframes and what’s important when it comes to developing content and the filming process itself. [...]

Leadership Videos from A-Z, Part 1: Cost, Approach and Conception

Communication experts know this - just as well as anyone on the executive echelons of a company: Communication skills and leadership skills go hand in hand. Videos have become indispensable in the world of corporate communication and most companies sooner or later decide to raise the stakes with leadership videos. It comes with both opportunities and risks. Videothink In this exclusive four-part series – written by professionals for professionals - explains what to keep an eye on when it comes to leadership communication with video. [...]